Blog

Brand Advocates
23 May 22

How to convert customers into brand advocates

In the B2B purchase journey, reviews from existing customers carry immense weight. In fact, 76% of B2B buyers go through reviews from at least three sources before making a purchase decision. Another survey suggests that 92% of people trust positive reviews from their peers. Since reviews can have a significant impact on prospects, there is […]
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Use interactive content to elevate B2B marketing
20 May 22

Use interactive content to elevate B2B marketing

In 2022 and the years that follow, to beat your competitors and impress your target audience, you’ll have to create superlative content. Focusing on interactive content is one way to do this. Right off the bat, you can double engagement with this approach. Also, 79% of marketers opined that interactive content draws repeat visits. So […]
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7 creative ways to repurpose content for B2B marketing
16 May 22

7 creative ways to repurpose content for B2B marketing

With content you can drive any business objective, and while quality is important, new content isn’t necessarily the answer. As a B2B marketer, you can innovatively use existing content to reach new audiences. This strategy is known as repurposing content. The idea is to take existing material, spruce it up and give it a new […]
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5 tips to improve B2B customer experience
13 May 22

5 tips to improve B2B customer experience

Enhancing customer experience (CX) in a B2B setup has always been a complex undertaking, especially when you compare it to the B2C landscape. Interestingly, studies have found that B2B customers are willing to pay an extra 16% for a better customer experience. The amount that they are willing to spend additionally, further increases for a […]
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Are you still making these 5 blog mistakes?
09 May 22

Are you still making these 5 blog mistakes?

Blogs are a simple and efficient way to provide valuable content to your target audience. You can use them to answer common questions and present critical information in a conversational, easy-to-understand manner. What’s more, blogs act as a mouthpiece for your company and are a great way to establish your expertise in a field. However, […]
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Does social listening deserve your time and attention
06 May 22

Does social listening deserve your time and attention?

As technology evolves, you have more and more ways of connecting with your target audience. For B2B organizations, a new avenue that’s cropped up in recent years is social media. An effective social media strategy can help you build positive brand perception, educate and even influence purchase. Social listening is an important factor of any […]
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Learn how to expand your email list organically
02 May 22

Learn how to expand your email list organically

80% of marketers say that email marketing improves customer retention. Additionally, it offers superb ROI. In fact, studies have proven this. Data shows that email marketing provides an astounding ROI of up to 4200%. Part of making the most of email marketing is having a strong email list. Some may suggest buying one, but this […]
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10 SEO myths debunked in 5 minutes
29 Apr 22

10 SEO myths debunked in 5 minutes

Search Engine Optimization is crucial to any business as it improves visibility, attracts leads, boosts revenue, and helps build a loyal customer base. However, search engine algorithms change periodically, and hence you must update your SEO strategies to maintain your ranking or improve it on search engine results pages, also known as SERPs. To make […]
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digital marketing misconceptions
25 Apr 22

7 digital marketing misconceptions dispelled in 3 minutes

Digital marketing is a vast, exhaustive field that has become critical to the success of B2B and B2C businesses alike. It allows for better targeting, engagement, brand building, conversion, and much more! Perhaps because it is a domain that’s constantly evolving, there are a number of misconceptions pertaining to digital marketing. It’s important for you […]
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5 exploratory questions that you can ask every prospect
22 Apr 22

5 exploratory questions that you can ask every prospect

Every interaction with a prospective customer is a stepping stone towards conversion, but that very first interaction is perhaps the most important one. It gives you the opportunity to make a striking impression, establish your business’ relevance, and convince the prospect that you’re the right person for the job. Moreover, it allows you to understand […]
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Resolute B2B is a global lead generation company with capabilities to cater to clients with our Digital & Tele marketing presence powered with data intelligence  clubbed with high standards of quality results.

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